The other day a friend emailed me asking how to earn money online. It’s a pretty broad question and I had to stop myself from giving a broad reply. Cos I remembered how much I hate those kinda answers! Like; “how long is a piece of string”.
Starting out online can be tough and there are literally thousands of methods of making money online. I would argue that list building is the best and a lot of the top earners online would agree!
List building is putting together a list of email addresses to send a newsletter to. This list of email addresses should be targeted and specific to the niche you are in. A lot of people think that the bigger the email list the better as it will mean more sales. This is not necessarily true.
A list of people who are not interested in the products you are selling is as about as useful as a chocolate teacup! Think about it if you’ve got a shop selling wedding dresses then do you think a bunch of middle age men are going to give you much business? If the bigger the mailing list meant the more money you make, then spammers would be the richest guys on the net!
So how do you get this targeted list and earn money online? What you need to do is create content specific to your niche and along with the content allow people to give their email addresses to find out more. A good way of capturing email addresses is by use of an opt in box. You can set up an opt in page with an opt in box and if people so wish they can leave their details. On your opt in page you should describe what you’re about and the content your providing, this way your list will be more targeted. If you don’t know how to set up an opt in page you can get a web designer to assist you and help you earn money online.
For an excellent article by Neil Russell; The Net Cash King on creating a great opt in page go to: Creating and Optimizing An Opt in Page
